Apple's Profit Addiction Leaves Little Hope for Future

Well, we've all had to time to absorb Apple's latest "event" and the necessary time for the famous "unreality field" to wear off. (Did it seem to you that the field's effect was weaker than it ever has been before?)

Frankly, the news is grim. Apple has chosen profit margins over building solid products that "just work". Apple has always had this odd notion that "good products" and "expensive products" go hand in hand. This is largely true when products are new; when infrastructure and supply chains barely exist. But once "consumerization" of a product occurs, trade offs have to be made, different levels of products have to be aimed at different groups. Apple seems unable to make reasonable trade offs, or live with reasonable profit margins.

Read more »